Eye Care Myths – Debunked! Part IV

The general public has a variety of misconceptions about eye care.  In this social media-driven world we live in, there are so many businesses and individuals that have your attention.  Some will have your best interest in mind, while others see an opportunity to take...

Online Eyecare…What’s the big deal?

I’ve always been a proponent of innovation and advances in technology, especially in my own field of eyecare. I’ve also been a strong advocate for the expansion of the eyecare business world. What I’ve learned over the past decade is that the intersection of these two...

Eye Care Myths – Debunked! Part III

The public has a variety of misconceptions about eye care. In this social media-driven world we live in, there are so many businesses and individuals that have your attention. Some will have your best interest in mind, while others see an opportunity to take advantage...

Contacts for You, You and Even You!

Advancements in contact lenses have been vast in recent years. Not only have the lens materials improved but fitting technologies have improved as well, making it possible to fit even the most difficult eyes in contact lenses. For years, moderate to severe dry eye...

Myopia – Take Control

It’s certainly a digital world we are living in these days. In 1990, the internet was born, and with that an entirely new digital era began. Shortly afterwards came high speed computers, then digital computer animation in 1998, followed by Microsoft in 1999, the...